Pakistan's Pioneering Ready-to-Wear Label

GENERATION’S TOP 10 ANNIVERSARY SALE HOT STEALS!

It’s that time of the year again. You know what we’re talking about. It’s time for GENERATION’s Anniversary sale which is just in time for Ramzan (...

DISCOVER THE ART OF AGE OLD KACHO PAKKO EMBROIDERY WITH GENERATION

In the smart world where LED screens are taking over most of our work and simplifying life for us, it gets easy to get carried away and lose the es...

IS DARAKT K SAYE TALAY, HAM AIK HAIN!

Hello, fellow earthlings! Feels quite strange of a greeting, doesn’t it? Lets put aside our differences, and the distances, kyunke asmaan aur zamee...

STAR SPECKLED ROMANCE

Van Gogh’s Starry Night has got nothing on our indigenous craft of Makaish If you’re looking for outfits with that subtle glow to fleek with the hi...

ZODIAC STYLE FILE: ARIES

Girl you’re on FIRE! As the first sign of the zodiac and a feisty fire sign, these Nighats turn up the heat wherever they go! Creative and cool whe...

Breaking Boundaries: Malaysia’19

So many times I find myself in between conversations revolving around women and them being independent in what they do. Here 'Nighat' sets the mood...

HOW NO FOMO BECAME NO NONSENSE NIGHAT

Growing up, I started realizing so much of what women wear is an impediment towards their functionality, mobility, comfort. The delicate diamanté s...

SUMMER KURTAS UNDER RS 2500!

It’s that time of the year again. When the sweltering heat makes you want to tie your hair in a chotee, sip a chilled glass of Rooh-Afza...and chan...

TREND ROUND UP AT FASHION PAKISTAN WEEK SS19

Bless our hearts because FPW came like a whirlwind and swept us off our feet. GENERATION pulled out all the stops, showcasing looks from our upcomi...

How to stay fit in college

Fatima Beyg is a physiotherapist and a fitness coach by passion and profession. She introduces herself as an enthusiast in whatever she does profes...

4 SARIS TO KEEP YOU HAPPY ALL SUMMER!

Think of the sweltering summer heat and your mind jumps to saris does it not? We’re at the peak of summer and there’s no fabric that can save us ex...

Spring wardrobe updates under 4k!

Aye mausam rangeelay, suhanay.In await of the bahaar ki baarishein and the khilte muskaratay phool GENERATION is here, bursting with life with it’s...

Bahaar Aayi, Time for Almari ki Safai!

We know we know, spring is a little far away, but we also know you’ve started to eye up those new season trends. And because we care for you deeply...