Pakistan's Pioneering Ready-to-Wear Label

SUMMER KURTAS UNDER RS 2500!

It’s that time of the year again. When the sweltering heat makes you want to tie your hair in a chotee, sip a chilled glass of Rooh-Afza...and chan...

TREND ROUND UP AT FASHION PAKISTAN WEEK SS19

Bless our hearts because FPW came like a whirlwind and swept us off our feet. GENERATION pulled out all the stops, showcasing looks from our upcomi...

How to stay fit in college

Fatima Beyg is a physiotherapist and a fitness coach by passion and profession. She introduces herself as an enthusiast in whatever she does profes...

4 SARIS TO KEEP YOU HAPPY ALL SUMMER!

Think of the sweltering summer heat and your mind jumps to saris does it not? We’re at the peak of summer and there’s no fabric that can save us ex...

Spring wardrobe updates under 4k!

Aye mausam rangeelay, suhanay.In await of the bahaar ki baarishein and the khilte muskaratay phool GENERATION is here, bursting with life with it’s...

Bahaar Aayi, Time for Almari ki Safai!

We know we know, spring is a little far away, but we also know you’ve started to eye up those new season trends. And because we care for you deeply...

HOW TO DRESS FOR YOUR ZODIAC SIGN: AQUARIUS

To all Aquarius GEN girls: HAPPY BIRTHDAY! The weather is changing, flowers are blooming and it’s the perfect time for you to be stocking up your w...

A TOAST TO THE DAY OF LOVE

Ah! 14th February here, and whether it is a date that you excitedly circle around in your calendar, or one that gets you anxiously rummaging throug...

ZERO WASTE PERIODS

What if we told you you could make your period disappear? Painless and spot free – without having to change your sanitary napkin after every two ho...

“Aunty kya kaheen gee?”

Have you ever caught yourself dreading meeting particular people, fearing their recurring comments on your appearances? And are the comments foll...

NIGHAT’S MUST HAVE FASHION ITEM – THE SHALWAR

Raise your hands high up in the air if you too are tired of skin tight cigarette pants and clingy leggings! This is the summer to be more like Nigh...

GENERATION x Daachi 2019

The most awaited, one-stop for all things Pakistani is finally here! If you are in Lahore from 6th till 8th April’19 (10 00 am to 8 00 pm) make sur...

Who’s that girl?!

How often have we found ourselves making fun of that girl in class who wears her hair in an oiled choti? That girl whose lipstick you found too lou...